On November 3, 2015, Moffat County voters passed measure 5A to create a Local Marketing District with a 4% tax levied on lodging establishments (hotel room, motel room, vacation rentals) within the boundaries of Moffat County.

The LMD tax is paid by guests staying in lodging establishments within the district, as it's usually added as a surcharge to their room rate.

The collected funds are used to enhance and encourage economic diversification and to implement marketing initiatives designed to attract more visitors to the area, which continue to support the lodging tax collected.

Benefits include economic development, increased tourism revenue for the local economy, improved marketing and promotion of the area, and enhanced community pride and engagement.

Lodging providers collect the tax from guests and then submit it to the state tax agency on behalf of the LMD.

LMD’s can support a wide range of economic development activities and marketing initiatives including:  Funding for business development, expansion, or continuation, developing and maintaining a dedicated tourism website, creating and distributing print and digital marketing materials, participating in tourism trade shows and conferences, hosting special events and festivals, and implementing public art and beautification projects.